Santa Doesn’t Believe in You Either — Dog in Jumper Edition
November 3, 2025
The Small Business Advantage Audio Field Guide
Original price was: £69.99.£19.99Current price is: £19.99.
Most business advice was never written for you.
It was written for larger firms – with departments, staff, and budgets you don’t have.
If you’re running a microbusiness or a small independent venture, you already know this. You listen to the usual business ‘wisdom’ and think: That sounds great … yeah … if I had a team of ten and a marketing department.
But that’s not your reality.
The Small Business Advantage Audio Field Gide gives smart, strategic, honest business advice to UK microbusinesses – no jargon, no homework, just real-world guidance you can listen to on the go.
Available on back-order
According to the House of Commons Library Business Statistics, there are approximately 5.5 million private sector businesses in the UK, and a staggering 5.2 million (95%) of these are classified as microbusinesses. One-person outfits. Tiny teams. Family-run operations. Kitchen-table offices, local workshops, home studios, garages, high street shops.
People like you.
You wear every hat.
You’re the strategist, the marketer, the salesperson, the customer support… and the person who takes the bins out.
And that’s exactly why so much conventional business advice breaks down when you try to apply it. It was never designed for the business where one person does almost everything.
Small business isn’t a mini version of big business. It’s a different game, with different rules. Small Business Advantage Audio Field Guide is about those rules.
Small businesses are not the underdogs we’ve been told they are. When they’re properly designed and properly understood, they can be faster, sharper, more human, and more resilient than many much bigger competitors. But to get there, we need a different kind of guidance.
Not vague motivation. Not one-size-fits-all frameworks designed for big companies. Not jargon and acronyms.
What you need is a field guide: clear, honest explanations and practical ideas you can actually slot into the way you already work. That’s what this field guide is designed to be.
- Smart
- Strategic
- Honest
Business advice made for the real world of the small business owner.
Running a small business is one of the most challenging – and most rewarding – things you can do. You won’t get everything perfect. You don’t need to. What you can do is:
Get clearer vision on who you are as a business
- Be more deliberate about how you show up
- Avoid the silent killers that bring down too many good ideas
And build something that supports the life you want, on your own terms